Virtual events aren't new in the event industry, but the global pandemic has accelerated its popularity. Though this acceleration happened out of necessity, it has brought many new possibilities to event planners, agencies, internal event organisers, and meeting planners alike.
The learning curve can be steep, but many events companies, including Pigeonhole Live, are keen to help and support event planners transition their events to an online platform.
Here's our take on a beginners' guide to virtual events, accompanied with a compilation of our best articles on the topic.
What are the benefits of running a virtual event?
Even if you are running a virtual event out of necessity, virtual events can provide new opportunities to event planners.
Virtual events give you greater audience reach
Virtual events have low marketing and operating cost
Virtual events are easier to manage
Virtual events can improve your brand strategy
Virtual events give you fast and valuable data for your next move
Pigeonhole Live is a great tool to use to engage your virtual audience, with our wide range of interactive elements like Live Q&As, Polls, Word Clouds, and Quizzes. But we also work with many great event tech companies to ensure that all our platforms work in sync with each other, bringing you the best event solution possible.
How do I ensure that my virtual event is a success?
There are some differences between the metrics of success of a virtual event and an in-person event. The good news is that in a virtual event, you will have more access to data that will give you greater insights to how well your event went, and how to improve on the next one.
Or if you're interested in a more tailored approach to your audience engagement, reach out to us and let us know! Our team will be happy to collaborate with you on an optimal solution for your next event.
What's next for virtual events?
There's no doubt that the events industry is undergoing serious disruption right now. Online may be going strong now, but there will be a merge between online and offline experiences to bring the rise of hybrid events.